Bad Bunny Up Close & Personal – April 2023

A meteoric rise has taken Bad Bunny to the very top of the music world. Having grown up as Benito Antonio Martínez Ocasio in Puerto Rico, Bad Bunny first started to make a name for himself in the Latin music scene. He blew up in 2018 when his collaborations with Cardi B and Drake stormed the charts, leading to the release of his debut album. He’s since taken the music industry by storm with his brand of Latin trap and reggaetón resonating with listeners globally, making him one of the world’s most popular and exciting artists. Three more chart-topping albums have followed, plus a Super Bowl performance with Shakira and Jennifer Lopez in 2020. By 2022, he was both the most-streamed artist and the highest-grossing touring act in the world. This February, he opened—and stole—the 2023 Grammys with a rousing medley of his hits “El Apagón” and “Despues la Playa” before winning his third major award.
“I want people to remember me as someone genuine, someone with a big heart. For being myself,” Bad Bunny told Spin magazine. “That’s what leaving your mark is about, doing something that represents who you really are.” Bad Bunny is certainly leaving his mark. And the best part? He’s only just begun.