Lynda - SEO: Link Building in Depth (updated Jul 12, 2017)

Posted By: U.N.Owen

Lynda - SEO: Link Building in Depth (updated Jul 12, 2017)
Size: 169 MB | Duration: 1h 7m | Video: AVC (.mp4) 1280x720 30fps | Audio: AAC 48KHz 2ch
Genre: eLearning | Level: Advanced | Language: English

Learn how to strengthen your site's position in search engine results by building strong links. In this course, Peter Kent dissects the anatomy of a link as it relates to SEO (search engine optimization). Peter explains how links affect page ranking and he reveals the properties that make an excellent link so you can build strong links. He covers how to get links from other websites to point back to your site, reciprocal linking, and link building via blogs and directories.

* Link popularity
* Page ranking
* Search-related link components
* Perfecting links
* Avoiding problematic links
* Analyzing incoming links to a website
* Using local pages and directories
* Working with bloggers
* Social networking links
* Getting more links
* Paying for links vs. buying links



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