Setting Up Your First Campaign In Apollo Io

Building your first sequence in Apollo io and learning email copy

What you'll learn

Learn to build your first cold email campaign in Apollo

Setting up your Apollo for a succesful cold email campaign

Generate your first few leads through Apollo

How to find and engage your first few B2B customers using Apollo

Requirements

You will learn everything you need to know, no prior experience needed.

Description

Course Description:If you’re trying to book more meetings or simply learn how cold outreach works — this course is for you. In this hands-on, beginner-friendly course, you’ll learn how to use Apollo to create and send your first cold email sequence from scratch.You’ll understand the basics of outbound sales, how to structure effective cold emails, and how to navigate Apollo’s tools to build your own sequence. This is not just theory — the course is designed to get you results. By the end, you’ll have your first email campaign set up, running, and ready to start generating responses or meetings.We’ll cover how to craft engaging email copy, set up a cadence, organize your target lists, and hit send with confidence. Even if you’ve never sent a cold email before, this course will guide you through every step.Perfect for early-stage founders, solo operators, freelancers, or anyone curious about outbound — especially if you're on a budget and need to get results without spending thousands on software or agencies.What You’ll Learn:The fundamentals of cold email outreach and outbound strategyHow to use Apollo to build and send your first campaignWriting high-performing cold email copy that gets repliesHow to build your prospect list and structure your sequenceBest practices to stay out of spam and improve deliverabilityHow to think about personalization and automation in outreachWho This Course Is For:Startup founders looking to get early traction and book sales callsFreelancers and consultants who want to land new clientsAnyone curious about cold outreach and how to do it effectivelyPeople who want to use Apollo but feel overwhelmed by where to start

Overview

Section 1: Introduction

Lecture 1 Introduction

Lecture 2 What you can expect from this course

Section 2: Basic of Outreach

Lecture 3 Basics of Outreach

Lecture 4 Lead Sourcing and List Building

Lecture 5 Tips and Tricks for outreach - Google News

Lecture 6 Tips and Tricks for outreach - LinkedIn Influencer targeting

Lecture 7 Tips and Tricks for outreach - Gummysearch

Section 3: Introduction to Apollo

Lecture 8 Introduction to Apollo

Lecture 9 Apollo setup

Lecture 10 Personas in Apollo

Lecture 11 Filters and how to use them

Lecture 12 Creating a List

Section 4: Cold outreach in Apollo - Setting up sequences

Lecture 13 Introduction to Sequences and Email copy

Lecture 14 Email Copy - The most important class of this course

Lecture 15 Cold email templates

Lecture 16 Sequence template

Lecture 17 Creating a sequence

Lecture 18 Workflows

Lecture 19 Course Ending

Outbound sales starter kit for Zero-Budget early-stage founders,Early stage founders looking for their first customer,Founders looking to learn about email copy and sequences in Apollo