Government Contracting Master Class For Business Developers
Published 4/2023
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 5.36 GB | Duration: 8h 45m
Published 4/2023
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 5.36 GB | Duration: 8h 45m
Master the skills to become the Business Developer that Government Contractors want to hire in the Federal Market
What you'll learn
Understand the Federal Market and the Role of a Business Developer
Understand the 7-Step Process for Success as a Federal Market Business Developer
Develop the Skills Needed to Become a Federal Business Developer Any Company Would Want to Join Their Team
Learn How to Sell Yourself to Federal Government Contracting Small Businesses That Will Value Your Skills as a Business Developer
Requirements
No previous business development experience needed. We'll teach you how to go from zero to hero of any company you work for as a business developer.
Description
Business to government sales (B2G) offers an exciting career path for young professionals as well as people looking for mid-career transition opportunities. If you are already a business owner or responsible for government contracting opportunities, this course will help you get to the next level.This B2G course is designed to:Teach you How to Become the Federal Business Developer that companies want!Fast-track your knowledge and confidence to identify opportunities and build relationships that lead to federal revenue.Provide you the essential skills to start a new career in BD or improve your existing business development success.When you complete this course, you will have the knowledge, skills and confidence to:Balance a successful career with a remote lifestyleApply your highly transferable BD skills to any company (government contractor) in the federal market.Find financial security in a recession-proof marketplace of federal agency customers.Take this course to learn:What is the Federal Marketplace?Billions of dollars in small business contracts with 100s of government agenciesDiverse business development employment opportunities in B2G sales Step-by-Step Skills for Business DevelopmentResearch: The process of fully understanding a target agencyTargeting: The process of identifying the right people at agencies and teammatesOutreach: The process of building strategic relationships and having successful meetingsHow to Get a Good BD JobSell yourself and demonstrate your competence as a business developerSocial proof – showing your value to potential employersProcess: Easily find the people and networks that will land you the jobNEIL MCDONNELL is a leading thought leader, business owner and federal government sales expert.Neil's training and educational content has been viewed OVER 1 million times in 2022 alone.Now after 200+ daily LinkedIn live training sessions, Neil has designed this high-value course to teach you how to become a highly successful BD professional.
Overview
Section 1: Module 1 | Introduction to the Course
Lecture 1 Introduction to the Course
Lecture 2 Learning Objectives
Lecture 3 Course Roadmap
Lecture 4 Introduction to Neil McDonnell
Lecture 5 What You Need to Bring to the Game
Section 2: Module 2 | Federal Market Overview
Lecture 6 Module Overview
Lecture 7 What is the Federal Market?
Lecture 8 What Agencies are included in the Federal 'Marketplace'?
Lecture 9 Understanding the Federal Job Market
Lecture 10 What is Business Development?
Lecture 11 Understanding the Industry Sales Life Cycle
Lecture 12 The 7-Step Process for Federal Revenue Success
Lecture 13 How to 'Shift Left' in the Federal Acquisition Life Cycle
Lecture 14 The Three Paths to Federal Revenue
Section 3: Module 3 | Research: Understanding a Target Agency
Lecture 15 Module Overview
Lecture 16 Strategic Research | Why is this Important?
Lecture 17 What Can You Learn about an Agency?
Lecture 18 How to Research Your Target Agency
Lecture 19 Tools | Mind Mapping
Section 4: "How to" Research Agencies | Step-by-Step
Lecture 20 Use Agency Websites
Lecture 21 Use Agency Strategic Plans
Lecture 22 Use Agency Social Media
Lecture 23 Use Related Agency Strategic Plans
Lecture 24 Use Lower Office Strategic Plans
Lecture 25 Use Agency Annual Reports
Lecture 26 Use Agency Budgets
Lecture 27 Use Industry Day Briefing Slides
Lecture 28 Use Agency Industry Outreach Events
Lecture 29 Use 'Google'
Lecture 30 Use FPDS (Federal Procurement Data System)
Lecture 31 Use SAM.gov (System for Award Management)
Lecture 32 Use USA Spending
Section 5: Module 4 | Targeting: Identifying the Right People at Agencies and Teammates
Lecture 33 Module Overview
Lecture 34 What is 'Targeting''?
Lecture 35 Why Target Only One Agency?
Lecture 36 The Different Federal Market Roles
Lecture 37 Why Find the 'Right' People?
Lecture 38 10 Ways to Find the Right People
Section 6: "How to" Target Agencies | Step-by-Step
Lecture 39 Target Using Agency documents
Lecture 40 Targeting Using Agency websites
Lecture 41 Targeting Using Briefing decks
Lecture 42 Targeting Using Large Primes Contractor websites
Lecture 43 Targeting Using DSBS
Lecture 44 Targeting Using FPDS
Lecture 45 Targeting Using Google
Lecture 46 Targeting Using the GovCon Chamber
Lecture 47 Targeting Using LinkedIn
Lecture 48 Targeting Using SAM.gov
Section 7: Module 5 | Outreach: Starting and Building Strategic Relationships
Lecture 49 Module Overview
Lecture 50 Why "Outreach" is so Important
Lecture 51 'Great' versus 'Successful' Meetings
Lecture 52 Understanding Your Value in Their Eyes
Lecture 53 Tips for Initial Outreach
Lecture 54 Relationship Building is a Process
Lecture 55 Process | Schedule a Meeting
Lecture 56 Template | Call Script (for initial outreach)
Lecture 57 Template | Voicemail Script (for initial outreach)
Lecture 58 Template | Email after voicemail
Lecture 59 Template | Calendar Invite
Lecture 60 Template | Thank You for Intro Call
Section 8: "How To" Outreach | Meeting Preparation
Lecture 61 Introduction to Meeting Preparation
Lecture 62 Using a Call Plan Template
Lecture 63 Call Plan Part 1 | Write Your Meeting Objectives
Lecture 64 Call Plan Part 2 | Using an Icebreaker to Open Your Call
Lecture 65 Call Plan Part 3 | Purpose of the Call
Section 9: SPIN Selling | How to Ask the Right Questions
Lecture 66 Introduction to SPIN Selling : Asking the Right Questions
Lecture 67 How to Ask 'Situation' Questions | SPIN Selling
Lecture 68 How to Ask 'Problem' Questions | SPIN Selling
Lecture 69 How to Ask "Implication' Questions | SPIN Selling
Lecture 70 How to Ask 'Needs Payoff' Questions | SPIN Selling
Section 10: How to 'Control' Your Meetings
Lecture 71 Introduction to Meeting Control
Lecture 72 Starting and Controlling a Meeting
Lecture 73 Starting the Body of a Meeting
Lecture 74 Tips for During the Meeting
Lecture 75 Ending Meetings Effectively
Lecture 76 After the Meeting | What to Do Next
Lecture 77 After the Meeting | Saying Thanks for the Meeting
Lecture 78 After the Meeting | Send Meeting Minutes
Lecture 79 After the Meeting | Complete the Action Items (AI)
Lecture 80 After the Meeting | Connect on LinkedIn to formalize your new relationship
Section 11: Module 6 | Pipeline Development: Identifying and Qualifying Opportunities
Lecture 81 Module Overview
Lecture 82 Why a Strong Pipeline is Vital
Lecture 83 Where and How to Find Opportunities?
Section 12: Module 7 | Selling Yourself: Getting a Job in The Federal Market
Lecture 84 Module Overview
Lecture 85 How to Get Your BD Job in the Federal Market
Lecture 86 Criteria of Top Companies to Work For
Lecture 87 Strategic Tips for Getting Your BD Job
Lecture 88 Call Plan for Landing a BD Job
Lecture 89 How to Target Small Businesses (for a job)
Section 13: 'How to' Find Job Opportunities and POCs | Step-by-Step
Lecture 90 Use DSBS to Find Prospective Companies
Lecture 91 Use DSBS to Find POCs (points of contact) at Companies
Lecture 92 Use USASpending and FPDS to Find Companies
Lecture 93 Use GSA Contract Vehicles (STARS III or MAS) to Find POCs
Section 14: Module 8 | The Finish Line
Lecture 94 Next Steps for you
Lecture 95 Grow Beyond the Course with me
Section 15: RESOURCES | Key Federal Market Terms
Lecture 96 Business Development
Lecture 97 Capability Briefing Deck
Lecture 98 Capability Statement
Lecture 99 Capture Management
Lecture 100 Contract Vehicles (IDIQ)
Lecture 101 Defense / Civilian / IC
Lecture 102 Department / Agency / Command
Lecture 103 DSBS - Dynamic Small Business Search
Lecture 104 FAR - Federal Acquisition Regulations
Lecture 105 FPDS - Federal Procurement Data System
Lecture 106 Industry Days
Lecture 107 KO / CO / COS / COR - Contracting Officer
Lecture 108 Large Prime Contractors
Lecture 109 Matchmaking
Lecture 110 NDA - Non-Disclosure Agreement
Lecture 111 OSDBU - Office of Small Disadvantaged Business Utilization
Lecture 112 Program Office
Lecture 113 Proposal Management
Lecture 114 PTAC / APEX Accelerator
Lecture 115 RFI - Request for Information
Lecture 116 RFP - Request for Proposal
Lecture 117 SAM.gov - System for Award Management
Lecture 118 Small Business Professionals (SBP)
Lecture 119 Socio-economic SBA Programs | HUBZone, SDVOSB, WOSB, 8(a)
Lecture 120 Sources Sought Notices
Lecture 121 Supplier Portals
Lecture 122 Teaming Agreement (TA)
Lecture 123 Teammates / Teaming Partners / 'Competimates'
Lecture 124 UEI and CAGE Codes
Lecture 125 USASpending
Lecture 126 Vendor Outreach Sessions (VOS )
This course is for the unemployed or underemployed looking to enter a long-term career as a business developer in the federal market. It is also ideal for transitioning veterans like I was from the Army.