Complete Google Ads Tactics: A Step-By-Step Guide

Posted By: ELK1nG

Complete Google Ads Tactics: A Step-By-Step Guide
Published 12/2024
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
Language: English | Size: 5.11 GB | Duration: 8h 37m

Learn Google Ads Tips: Campaign Creations, Keyword Research, Display, Video, Performance Max, Rules, Scripts

What you'll learn

Bring Sales, Leads & Website Traffic To Your Online Business

Learn To Create Search Campaigns, Display Campaigns, Shopping Campaigns, Youtube Campaigns, Mobile Campaigns, Demand Gen Campaigns, Smart Campaigns

Build Remarketing Campaigns To Follow Users On The Internet

Target Different Types Of Audiences, Demographics, Content To Reach Your Customers

Get Hands On Experience Of How To Use Automation In Google Ads

Get In-Depth Knowledge Of Google Ads To Grow Your Online Business

Setup Conversion Tracking To Boost Sales Of Your Online Business

Show Your Ads On Two Of The Biggest Search Engines In The World - Google & Youtube

Learn How To Do In-Depth Campaign Optimisations In Google Ads

Use Google Gemini AI to Setup And Manage Google Ads Campaigns

Requirements

There Is NO Course Requirement Needed For Google Ads

Anyone With A Laptop, Personal Computer, Tablet Or Smartphone & Internet Connection Can Learn Google Ads

Anybody Who Has A Website, Blog, Facebook Page Can Use Google Ads To Promote Their Business

Description

Hi Guys,Welcome to my course Complete Google Ads Tactics: A Step-by-Step Guide!  In my course you will learn everything about Google Ads Tactics. I have created video lessons on every campaign and every feature of Google Ads. You will get to see the real practical implementation of how to create each and every campaign and how to use every feature of this product.This is the most detailed course on Google Ads Tactics you will ever find on the internet. I have created different sections based on different topics of Google Ads and in each section, I have gone in-depth into explaining the concept of each feature and how to practically implement it in Google Ads.This course will give you a good understanding of Google Ads Tactics and after going through this course you will be capable of applying these concepts in building your own online business or handling Google Ads accounts of your clients. At such a low price, you're going to get 110 detailed video lessons, 22 assignments, 20 Practice Questions & 1 Quiz. A complete access to our student discussion forum, and the ability to ask me any questions you may have as you progress through the course.On top of all that, you get lifetime access and a 30-day, 100% money back guarantee!Topics you will learn in this course:- Google Ads Basics, Ad Auction, Google Network, Google Ads Account Structure, Search Campaign Creation- Keyword Research Tactics, Keyword Selection, Google Ads Keyword Planner, Negative Keywords, Search Terms- Ads Tactics- RSA, DSA, RDA, Call Ad- Ad Extensions Tactics - Sitelink, Call, Callout, Structured Snippet, Price, Promo, Lead Form, Location, App, Business Name & Business Logo- Keyword Insertion, Countdown, Location Insertion- Bidding Tactics- Bidding Strategy Overview, Manual CPC, Maximize Clicks, Maximize Conversions, Maximize Conversion Value, Target CPA, Target ROAS, Target Impression Share, eCPC, CPM, CPV- Display Network Tactics - Display Network Overview, Affinity, In-Market, Demographics, Detailed Demographics, Life Events, Remarketing, Topic, Placement, Display Keywords, Custom Audiences, Combined Audiences, Standard Display Campaign Creation- Conversion Tracking Tactics - CT Overview, Website, Phone, App, Import, Attribution- Remarketing Tactics - Overview, Audience Manager, Remarketing Campaign Creation, App Users, Youtube Remarketing, Customer List, Custom Combinations, Google Analytics, Lead Form Segment- Video Ads Tactics - Instream Ad Campaign, In-Feed Ad Campaign, Bumper Ad Campaign, 15 Sec non-skippable Ad Campaign, Ad Sequence Campaign, Target Frequency Campaign, Audio Ads Campaign- Shopping Ads Tactics - Google Merchant Center Creation, Shopping Ad Campaign Creation- Performance Max Campaign Tactics- Demand Gen Campaign Tactics- Universal App Campaign Tactics- Smart Campaign Tactics- Reports - Predefined Reports, Saved Reports, Dashboards- Shared Library Tactics - Audience Manager, Brand Lists, Location Groups, Exclusion Lists, Asset Library- Bulk Action Tactics - Rules, Scripts, Solutions- Budgets & Bidding Tactics - Bid Strategies, Shared Budgets, Adjustments- Planning Tools Tactics - Keyword Planner, Reach Planner, Performance Planner, App Advertising Hub- More Tools Tactics - Ad Customizer, Page Feed, Dynamic Ad Feed, Hotel Properties Feed, Google Tag, Content Suitability, Ad Preview & Diagnosis Tool, Policy Manager, Admin- Drafts & Experiments Tactics- Billing - Summary, Documents, Transactions, Settings, Promotions- Google Ads Editor- Manager Accounts/My Client Center- Google Ads with Google GEMINI AI- Google Ads Resources - Google Ads Helpcenter, Google Ads Policy Helpcenter, Google Ads Blog, Search Engine Land- Google Ads Certification - Search, Display, Video, Shopping, Measurement, App   Thank you so much for checking out my course. I look forward to seeing you in the course. So wait no more!Click on the 'Buy now' button and join my course today!! Also check out my other courses!!

Overview

Section 1: Google Ads Overview

Lecture 1 Google Ads Overview, Where Google Ads Appear, Google Ads Account Setup.

Lecture 2 Google Ads Auction, Google Network, Ad Rank, Quality Score

Lecture 3 Google Ads Account Structure, Google Ads Metrics, Google Ads Account Navigation

Lecture 4 SEARCH CAMPAIGN CREATION

Section 2: Keywords Research Cheats

Lecture 5 Keywords Research, Keyword Selection, Keyword Planner Tool

Lecture 6 Keyword Match Types

Lecture 7 Negative Keywords, Negative Keyword Lists

Lecture 8 Search Terms

Section 3: Ads & Extensions Cheats

Lecture 9 Google Ads Formats Overview

Lecture 10 Responsive Search Ad

Lecture 11 Dynamic Search Ad

Lecture 12 Responsive Display Ad

Lecture 13 Call Ad

Lecture 14 Google Ads Extensions Overview

Lecture 15 Sitelink Extensions

Lecture 16 Call Extensions

Lecture 17 Callout Extensions

Lecture 18 Structured Snippet Extensions

Lecture 19 Location Extensions

Lecture 20 Price Extensions

Lecture 21 Promo Extensions

Lecture 22 Lead Form Extensions

Lecture 23 App Extensions

Lecture 24 Business Name & Logo

Lecture 25 Keyword Insertion

Lecture 26 Countdown

Lecture 27 Location Insertion

Section 4: Bidding Strategies Cheats

Lecture 28 Bidding Strategy Overview

Lecture 29 Manual CPC

Lecture 30 Maximize Clicks

Lecture 31 Maximize Conversions

Lecture 32 Maximize Conversion Value

Lecture 33 Target Impression Share

Lecture 34 Target CPA

Lecture 35 Target ROAS

Lecture 36 Enhanced CPC

Lecture 37 CPM Bidding

Lecture 38 CPV Bidding

Section 5: Display Network Cheats

Lecture 39 Display Network Overview

Lecture 40 Display Targeting - Affinity

Lecture 41 Display Targeting - Demographics

Lecture 42 Display Targeting - Detailed Demographics

Lecture 43 Display Targeting - In-Market

Lecture 44 Display Targeting - Life Events

Lecture 45 Display Targeting - Topic

Lecture 46 Display Targeting - Placement

Lecture 47 Display Targeting - Keywords

Lecture 48 Display Targeting - Custom Audiences

Lecture 49 Display Targeting - Combined Audiences

Lecture 50 STANDARD DISPLAY CAMPAIGN CREATION

Section 6: Conversion Tracking Cheats

Lecture 51 What is Conversion Tracking & How to setup Conversion Tracking

Lecture 52 Website Conversion Tracking

Lecture 53 App Conversion Tracking

Lecture 54 Phone Call Conversions

Lecture 55 Import - Google Analytics

Lecture 56 Measurement - Attribution

Section 7: Remarketing Cheats

Lecture 57 Remarketing Overview

Lecture 58 Audience Manager

Lecture 59 REMARKETING CAMPAIGN CREATION

Lecture 60 App Users

Lecture 61 Youtube Remarketing

Lecture 62 Customer List

Lecture 63 Custom Combinations

Lecture 64 Google Analytics

Lecture 65 Lead Form Segment

Section 8: YouTube Ads Cheats

Lecture 66 YouTube Overview

Lecture 67 YOUTUBE INSTREAM AD CAMPAIGN CREATION

Lecture 68 VIDEO DISCOVERY AD CAMPAIGN CREATION

Lecture 69 BUMPER AD CAMPAIGN CREATION

Lecture 70 15 SEC NON-SKIPPABLE AD CAMPAIGN CREATION

Lecture 71 AD SEQUENCE CAMPAIGN CREATION

Lecture 72 TARGET FREQUENCY CAMPAIGN CREATION

Lecture 73 AUDIO ADS CAMPAIGN CREATION

Section 9: Shopping Ads Cheats

Lecture 74 Shopping Ads Overview, Google Merchant Center Account

Lecture 75 Google For Retail Account Creation

Lecture 76 SHOPPING ADS CAMPAIGN CREATION

Section 10: Performance Max Campaign Cheats

Lecture 77 Performance Max Campaign Creation

Section 11: Mobile App Campaign Cheats

Lecture 78 Universal App Campaign Creation

Section 12: Smart Campaign Cheats

Lecture 79 SMART CAMPAIGN CREATION

Section 13: Demand Gen Campaign Cheats

Lecture 80 Demand Gen Campaign Creation

Section 14: Introduction to Reports

Lecture 81 Predefined Reports, Saved Reports, Dashboards

Section 15: Shared Library Cheats

Lecture 82 Audience Manager

Lecture 83 Location Groups

Lecture 84 Exclusion Lists

Lecture 85 Asset Library

Lecture 86 Brand Lists

Section 16: Bulk Actions Cheats

Lecture 87 Automated Rules

Lecture 88 Scripts

Lecture 89 Solutions

Section 17: Budgets & Bidding Cheats

Lecture 90 Shared Budgets

Lecture 91 Bid Strategies

Lecture 92 Adjustments

Section 18: Planning Tools Cheats

Lecture 93 Keyword Planner Tool

Lecture 94 Performance Planner

Lecture 95 Reach Planner

Lecture 96 App Advertising Hub

Section 19: More Tools Cheats

Lecture 97 Google Tag

Lecture 98 Content Suitability

Lecture 99 Business Data - Ad Customizers

Lecture 100 Business Data - Page Feed

Lecture 101 Business Data - Dynamic Ad Feed

Lecture 102 Business Data - Hotel Properties Feed

Lecture 103 Policy Manager, Access & Security, Linked Accounts, Preferences

Lecture 104 Ad Preview And Diagnosis Tool

Section 20: Google Ads with Google Gemini AI Cheats

Lecture 105 Google Ads + Google Gemini AI

Section 21: Drafts & Experiments

Lecture 106 Drafts & Experiments

Section 22: Introduction to Billing

Lecture 107 Summary, Documents, Transactions, Settings, Promotions

Section 23: Introduction to Google Ads Editor

Lecture 108 Google Ads Editor - Practical Implementation

Section 24: Introduction to Manager Accounts

Lecture 109 Manager Accounts/My Client Center Overview

Section 25: Google Ads Online Resources

Lecture 110 Google Ads HelpCenter, Policy HelpCenter, Google Ads Blog, Search Engine Land

Section 26: Google Ads Practice Tests

Section 27: Google Ads Certifications

Lecture 111 Google Ads Skillshop Certification

Section 28: Thank You For Taking This Course!

Lecture 112 Thank You!

Young Professionals Who Are Entering Into The Field Of Digital Marketing,Existing Business Who Want To Try Google Ads To Check How It Helps To Boost Sales,Professionals Who Are Working In The Field Of PPC & Want To Upskill Their Knowledge About Google Ads,Entrepreneurs Who Are Starting Their New Business