B2B Lead Gen: Clay, Linkedin, Cold Email And Reddit Playbook
Published 6/2025
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
Language: English | Size: 9.14 GB | Duration: 5h 33m
Published 6/2025
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
Language: English | Size: 9.14 GB | Duration: 5h 33m
Complete Lead Generation Stack: Clay Enrichment, Personalization, Multi-Channel Outreach & Linkedin Inbound-Led Outbound
What you'll learn
Master Clay to find anyone's email address and build massive B2B prospect lists
Create LinkedIn posts that generate hundreds of comments from potential customers
Set up cold email systems that actually land in the inbox, not spam
Write cold emails that get responses and book meetings
Find hidden leads on Reddit where competitors aren't looking
Identify decision makers at target companies using data enrichment with Clay
Personalize outreach at scale without sounding like a robot
Learn Linkedin Inbound-led-Outbound funnel.
Requirements
No technical skills needed. I'll guide you through every click and setting.
Just eagerness to learn new skills!
Description
Hey there! I'm Lead Gen Man(than), and finding B2B leads is literally what I do. In this course, I'll walk you through my complete system using Clay, LinkedIn, Cold Email, and Reddit.If you're spending hours searching for leads, sending emails that get ignored, or paying for expensive contact lists that don't convert, this course will teach you a different approach.Here's what we'll cover:First up is Clay – this is where we'll learn about lead sourcing, lead enrichment and prospect personalization. You'll learn how to find verified email addresses, pull company data, and set up waterfall email enrichment. Next, we'll tackle LinkedIn lead generation. I'll show you how to create lead magnet posts that maximize the chance of good engagement. You'll learn exactly how to create these posts and convert comments into conversations.For cold email, we'll build your entire infrastructure from scratch. This includes setting up domains, creating mailboxes, and warming everything up so your emails land in the inbox. Plus, we'll write our cold email copy together so that you can learn alongside with me.Finally, we'll explore Reddit, which is a hidden goldmine for leads. Most businesses ignore Reddit, but I'll show you how to find and engage with prospects who are actively discussing problems your product or service solves on Reddit.Skills you'll develop:Using Clay to find and verify contact informationUnderstanding how data enrichment works across multiple providersCreating LinkedIn posts that encourage engagementSetting up email infrastructure properlyWriting cold emails that follow best practicesFinding and participating in Reddit communitiesConnecting these tools into a workflow that makes sense for your situationBuilding automated workflows that save hours of manual workWho will benefit from this course:This is ideal for B2B founders building their sales pipeline, sales professionals who want better leads, agencies offering lead generation services, consultants looking for clients, or anyone selling to businesses.No technical expertise needed.What makes this approach different:Instead of teaching individual tactics in isolation, we'll connect Clay's data enrichment with LinkedIn's reach, cold email's directness, and Reddit's engaged communities. You'll see how each tool strengthens the others.We focus on finding people who actually need what you're selling, not just sending mass messages and hoping for the best. Quality over quantity, but at scale.Ready to start building your lead generation system? Enroll now and I'll see you in the first lesson where we'll dive straight into Clay and find your first batch of qualified leads!
Overview
Section 1: Getting Started with Lead Generation Fundamentals
Lecture 1 Introduction
Lecture 2 Corner Pieces for Enrichment: People and Company Enrichment
Lecture 3 Waterfall Enrichment
Section 2: Clay Book
Lecture 4 Scrape Data From Any URL at Scale Using Clay
Lecture 5 Find Companies to Sell Sales Training Services
Lecture 6 Find Leads From Capterra
Lecture 7 Pull Data from PhantomBuster Using Clay
Lecture 8 Find Clients for Your Staffing Business
Lecture 9 Cold Email Someone Who Liked a LinkedIn Post
Lecture 10 Find Speakers and Sell Them Cold Email Services
Lecture 11 Find Minority-Owned Companies From Y-Combinator
Lecture 12 Predicting Business Growth using Headcount
Lecture 13 Use Google Search Within Clay for Lead Enrichment
Lecture 14 SEO Clients By Getting A Website's Page Speed
Lecture 15 Use Clay to Predict Potential Company Competitors
Lecture 16 Find out Company Recent News + Company Tech Stack
Lecture 17 Scrape Open SDR/BDR Job Posts and Decision Makers
Lecture 18 Get Leads From Google Maps using Clay
Lecture 19 Find Decision Makers for Seed-Funded Companies
Lecture 20 Find Open Jobs in Glassdoor
Lecture 21 How to Validate Email Addresses With Clay Using Different Data Providers
Section 3: Master Linkedin to Get Leads
Lecture 22 Here's How to Grow on Linkedin
Lecture 23 Introduction to the Linkedin Section
Lecture 24 What are Lead Magnets?
Lecture 25 Example of Lead Magnet
Lecture 26 Front-End of Lead Magnet
Lecture 27 Writing our Lead Magnet Copy
Lecture 28 Let's Post our First Linkedin Lead Magnet
Lecture 29 Find Best Performing Posts Using this Tool
Lecture 30 Result after 24 hours!
Lecture 31 Result after 48 hours!
Section 4: Inbound-Led Outbound Funnel
Lecture 32 What is Inbound-led Outbound?
Lecture 33 LinkedIn Inbound-Led Outbound Funnel
Lecture 34 Lead Collection
Lecture 35 What is Social Selling?
Lecture 36 How to do Social Selling?
Lecture 37 Identify Anonymous Website Visitors
Lecture 38 Result of Person-Level Website Visitor Identity
Section 5: Cold Email Psychology and B2B Outreach Fundamentals
Lecture 39 Kickstart Your Cold Email Success
Lecture 40 The Psychology of Cold Emails
Lecture 41 Cold Emailing for B2B Outreach
Lecture 42 Cold Email Myths
Section 6: Technical Setup for Cold Emails
Lecture 43 Learn about Cold Email Infrastructure
Lecture 44 What are DNS Records?
Lecture 45 Why we do Email Warming?
Lecture 46 What is CTD or Custom Tracking Domain?
Lecture 47 Buying Mailboxes and Domains
Lecture 48 Cold Email Sending Tool
Lecture 49 Building Your First Cold Email Campaign
Section 7: Technical Copy Setup for Cold Emails
Lecture 50 Don’t Make these Common Cold Email Mistakes
Lecture 51 Don't Spray and Pray!
Lecture 52 Bulletproof Cold Email Checklist
Lecture 53 Class Homework
Section 8: Reddit Lead Generation: Hidden Goldmine for Leads
Lecture 54 Introduction to Reddit funnels
Lecture 55 Reddit Karma Game
Lecture 56 Starting with Reddit
Lecture 57 Comment Karma Point in Reddit
Lecture 58 Swipe File of Top Reddits
Lecture 59 Client Acquisition and Outreach
Section 9: Farewell!
Lecture 60 Yaay! You Did it!
B2B founders building their sales pipeline,Sales professionals tired of manual prospecting and low-quality leads,Marketing agencies wanting to offer lead generation services to clients,Consultants and freelancers seeking consistent client flow,Small business owners who sell to other businesses,SDRs and BDRs looking to exceed their quotas,Solopreneurs ready to scale beyond referrals,Anyone tired of sending generic cold emails that get ignored,People ready to move beyond random LinkedIn outreach,Business owners who want predictable lead generation systems