Financial Reports : A Short Trip to Understand Financial Reports

Date: Sept. 14, 2021

financial knowledge has increased significantly, and the number of books on the market that help business managers interpret financial information has also increased rapidly, but in 16 years In my teaching experience, I still often hear all kinds of complaints. Some said that their initial enthusiasm for learning was quickly extinguished by the nouns, terms, concepts, and formulas that filled the book; some said that they remembered a lot of concepts and formulas but did not know how to use them; even one of them succeeded The entrepreneur of ”told me that when he learned and practiced with expectations, he was disappointed to find that the data did not provide him with anything more than intuition.
This made me re lect on what went wrong. I find that many times the problem is that people define
finance as an accounting problem. It is so professional that it becomes two parts that cannot be integrated with the operation and management of the enterprise. In fact, finance is just a language, which describes the operation and management of an enterprise. To learn financial knowledge, you need to look at the purpose of the enterprise, and not fall into the accounting figures, and separate the figures from the business it describes. Once you use financial data as a language for telling you about business operations, you will find that financial data is not only interesting but also easy to understand.
My purpose in writing this book is very simple. I don’t expect everyone to read this book to solve all financial-related problems. I just hope to talk to you about my understanding of financial statements in simple and plain language. Let’s talk about how this rigorous logical system tells you about the company’s operating conditions so that everyone can look at the company from an objective perspective. This is just the beginning. I hope it can start your journey to explore the truth behind the data.

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