COMPLETE META ADS MASTERY COURSE

Posted By: TiranaDok
Date: Oct. 27, 2025

COMPLETE META ADS MASTERY COURSE: Master Advertising on Facebook, Instagram, WhatsApp, and Threads (Digital Marketing) by José Neto
English | August 17, 2025 | ISBN: N/A | ASIN: B0FMQNQYNZ | 168 pages | EPUB | 1.57 Mb

📱 COMPLETE META ADS MASTERY COURSE
Master Advertising on Facebook, Instagram, WhatsApp, and Threads
🌍 GLOBAL EDITION - Updated for Worldwide Markets
📋 COURSE INDEX
MODULE 1: FUNDAMENTALS & SETUP
  • 1.1 Introduction to Meta Advertising Ecosystem
  • 1.2 Meta Business Manager Configuration
  • 1.3 Ad Account Structure & Global Considerations
  • 1.4 Meta Pixel & Conversions API Setup
  • 1.5 iOS 14.5+ Privacy Changes & Data Strategy
MODULE 2: STRATEGY & PLANNING
  • 2.1 Objective Definition & KPI Setting
  • 2.2 Audience Research & Global Segmentation
  • 2.3 Digital Marketing Funnel Strategy
  • 2.4 Budget Planning & Bidding Strategies
  • 2.5 Competitive Analysis & Market Research
MODULE 3: CAMPAIGN CREATION
  • 3.1 Campaign Structure: Campaign > Ad Set > Ad
  • 3.2 Campaign Objectives Deep Dive
  • 3.3 Advanced Settings & Configurations
  • 3.4 Advantage+ AI Automation Features
MODULE 4: CREATIVES & AD FORMATS
  • 4.1 Ad Types & Format Selection
  • 4.2 Creative Best Practices (Global Standards)
  • 4.3 Video & Reels Optimization
  • 4.4 Dynamic Creative & Advanced Features
MODULE 5: TARGETING & AUDIENCES
  • 5.1 Core Audiences (Saved Audiences)
  • 5.2 Custom Audiences
  • 5.3 Lookalike Audiences
  • 5.4 Advantage+ Audiences & AI Targeting
MODULE 6: WHATSAPP ADVERTISING
  • 6.1 WhatsApp Business Platform Overview
  • 6.2 Click-to-WhatsApp Ads Setup
  • 6.3 WhatsApp Marketing Messages
  • 6.4 Conversation-Based Pricing & Optimization
MODULE 7: OPTIMIZATION & ANALYTICS
  • 7.1 Key Performance Metrics & KPIs
  • 7.2 A/B Testing Framework
  • 7.3 Campaign Optimization Strategies
  • 7.4 Advanced Reporting & Attribution
MODULE 8: COMPLIANCE & POLICY MASTERY
  • 8.1 Meta Advertising Policies Overview
  • 8.2 Global Compliance Requirements
  • 8.3 Account Security & Risk Management
  • 8.4 Policy Violation Prevention & Resolution
MODULE 9: ADVANCED FEATURES & INNOVATIONS
  • 9.1 Threads Advertising
  • 9.2 AI-Powered Creative Tools
  • 9.3 Enhanced Creator Collaborations
  • 9.4 Emerging Technologies & Beta Features
MODULE 10: PRACTICAL CASE STUDIES
  • 10.1 E-commerce & Retail Campaigns
  • 10.2 Lead Generation & B2B Marketing
  • 10.3 Brand Awareness & Consideration
  • 10.4 Mobile App Marketing
  • 10.5 Local Business Advertising
APPENDIX: TEMPLATES & RESOURCES
  • A.1 Campaign Planning Templates
  • A.2 Creative Brief Templates
  • A.3 Reporting Dashboard Templates
  • A.4 Compliance Checklists
  • A.5 Glossary of Terms

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