Artificial Intelligence in Sales: AI Solutions for Every Stage of the Sales Cycle

This book provides a practical introduction to the application and implementation of Artificial Intelligence (AI) in sales organizations. The author demonstrates how companies can generate a significant competitive advantage through the targeted use of AI in sales. Step by step, he explains the innovative possibilities offered by various types and methods of AI throughout the entire sales cycle and how they can be applied at key customer touchpoints―from lead generation and qualification to outreach and conversation support, as well as presentation, proposal creation, negotiation, customer care, and onboarding.