The CFO Guide to Cash Flow: Forecasting, Liquidity Management, and FP&A Strategy

Reactive Publishing
Master Cash Flow Like a CFO — Build Liquidity, Forecast Accurately, and Drive Strategic Value
In today’s volatile economy, cash is more than king—it’s the lifeblood of every decision. The CFO Guide to Cash Flow delivers a pragmatic, executive-level framework for mastering short-term liquidity and long-term financial planning. Written by finance strategist Hayden Van Der Post, this book goes beyond textbook theory to equip financial leaders, controllers, and FP&A professionals with actionable techniques rooted in real-world complexity.
Whether you're navigating economic uncertainty, scaling a business, or preparing for M&A, this guide breaks down:

• Advanced cash flow forecasting models and rolling forecasts
• Strategic liquidity planning and working capital optimization
• How to integrate cash flow into enterprise-level FP&A strategy
• Cash conversion cycle mastery to accelerate operating efficiency
• Treasury tactics for managing risk, reserves, and capital structure
• Real-world dashboards, variance drivers, and scenario analysis

Designed for modern CFOs, finance leaders, and ambitious analysts, this book is your toolkit to transform cash flow from a reactive report into a proactive strategic weapon.