Business Class Lessons of Creating a Business from Startup to IPO

The author, Ren Wong, started a "one-man-shop" lending business in 2011 and eventually took it to become one of the top 10 leaders in the industry and subsequently listed his business N1 Holdings on Australian Stock Exchange via IPO. The book examines entrepreneurship, starts with asking the question: "do you really want to start you own business?", then present readers with the challenges an entrepreneur will ultimately need to take on, the author doesn't stop there, he outlines the real-life strategies employed growing his business to emerge as a winning competitor in a fiercely competitive marketplace. If you want to learn how you could start and run a business successfully in a fast changing world, you will need the wisdom in this book. Ren Wong, the author brings a wealth of knowledge and experience into the writing of this book. His writing covers unconventional wisdoms of entrepreneurship, not what you would commonly see on a textbook or any other small business manuals. The book is full of real life examples and actual experience in the aspects of business evolution and diversification strategies, extremely helpful for anyone who aspires to be a successful entrepreneur.