Giuditta De Prato, Jean Paul Simon, E. Sanz, "Digital Media Worlds: The New Economy of Media"
2014 | pages: 236 | ISBN: 1137344245 | PDF | 3,5 mb
2014 | pages: 236 | ISBN: 1137344245 | PDF | 3,5 mb
Digital Media Worlds tracks the evolution of the media sector on its way toward a digital world. It focuses on core economic and management issues (cost structures, value network chain, business models) in industries such as book publishing, broadcasting, film, music, newspaper and video game.
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