The Signals Are Talking by Amy Webb, Tiffany Morgan, Hachette Audio
English | 2018 | ISBN: B07BH2PM6S | Format: MP3 / Bitrate: 56 Kbps / 10 hours and 28 minutes + EPUB | 257 Mb
English | 2018 | ISBN: B07BH2PM6S | Format: MP3 / Bitrate: 56 Kbps / 10 hours and 28 minutes + EPUB | 257 Mb
Axiom Business Book Award in Business Technology winner, 2017
Amy Webb is a noted futurist who combines curiosity, skepticism, colorful storytelling, and deeply reported, real-world analysis in this essential book for understanding the future. The Signals Are Talking reveals a systemic way of evaluating new ideas bubbling up on the horizon—distinguishing what is a real trend from the merely trendy.
This book helps us hear which signals are talking sense, and which are simply nonsense, so that we might know today what developments—especially those seemingly random ideas at the fringe as they converge and begin to move toward the mainstream—that have long-term consequence for tomorrow.
With the methodology developed in The Signals Are Talking, we learn how to think like a futurist and answer vitally important questions:
Most importantly, Webb persuasively shows that the future isn't something that happens to us passively. Instead, she allows us to see ahead so that we may forecast what's to come—challenging us to create our own preferred futures.
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