Graphic Design Theory - Web & Digital Design

An in-depth guide on web and digital design techniques, products, workflows and terminology


What you'll learn
All the essential web/digital design terminology like usability, accessibility, first fold, parallax scrolling, CTA, etc.)
Structure of a website (visual elements, functional elements, information architecture, wireframe, etc.)
Responsive and adaptive design (breakpoints, mobile-first design, pixel density, fluid layout, etc.)
User Experience Laws (Fitt's, Hick's, Jakob's, Miller's Prägnanz, Proximity, Common Region, Serial Position Effect, etc.))
Areas and products of digital design (apps, icons, banners, social media, presentation, digital publishing, motion design, AR/VR etc.)
Design systems (atomic design, design tokens, etc.)

Requirements
You don't need any prerequisite skill in design software or any experience in graphic design
Access to Adobe Creative Cloud is an advantage but not a requirement

Description
Do you ever find yourself admiring beautifully designed websites, a unique tab bar in a mobile app, a fun icon or a cool animation of a logo? Do you appreciate easy, intuitive navigation, the clear, well thought experience that just feels home for the first sight?
If you do, and are interested to learn the underlying principles and practices behind it, I would like to welcome you to this part of my
Design Theory Series,
where we take a deep dive into the field of
Web and Digital Design!
This specialised sector is one of the
most high-demand and high-earning fields

in Graphic Design
and for a good reason. As the digital world takes a main role in our lives, businesses seek to create a personal welcoming environment to their audience. And no matter how great the content is, how useful the functions are -
the way they are displayed and organized will make or break the experience.
And this is why your knowledge in web and UX design would can be so valuable.
Who is this course for
Whether you are an aspiring graphic designer, or anyone from front end-developers to marketing professionals
working with websites, applications or online marketing elements,
this course will give you the underlying principles and best practices to
create pleasing, harmonious sites and a great overall user experience on any digital interface.
What we will learn in this course
Learn essential rules and principles of
User Interface Design and User Experience Design,
Avoid easy to make mistakes
when adjusting to different
screen sizes
Learn best practices for
App, Icon, Social Media, Presentation and Digital Publishing design
Understand how
Design Systems and Banner Ad campaigns work
Master the best practices

of
effective website and app navigation
Learn the professional
usability guidelines
that will
make your app easy and enjoyable to interact with
In the lessons
we will analyze hundreds of web and digital design projects
giving you a solid understanding of the important rules and terms.
Meeting your instructor
My name is Martin Perhiniak, I am a Certified Adobe

More Info