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The Challenge of Bric Multinationals (Progress in International Business Research)

Posted By: First1
Date: 10 Mar 2018 10:09:37
The Challenge of Bric Multinationals (Progress in International Business Research)

The Challenge of Bric Multinationals (Progress in International Business Research) By Rob van Tulder
English | 2017 | ASIN: B01M1N5NOP, ISBN: 1786353504 | 697 pages | EPUB | 11.94 MB

This PIBR volume examines a number of idiosyncratic elements in the internationalization strategies of BRIC MNEs and, in particular, in their relationship with home country policies

1.The theoretical challenge: do we need different or more specific theories of EMNEs to assess the phenomenon of BRIC multinationals?
2.The empirical challenge: what marks the changing position of BRIC countries in the world economy?
3.The managerial challenge: with the coming of age of a new breed of multinationals, what distinguishes BRIC multinationals from other (emerging market) multinationals?
4.The policy making challenge: what impact have MNEs from BRIC countries had on their domestic economy?

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