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Media Monoliths: How Great Media Brands Thrive and Survive

Posted By: insetes
Media Monoliths: How Great Media Brands Thrive and Survive

Media Monoliths: How Great Media Brands Thrive and Survive By Mark Tungate
2004 | 272 Pages | ISBN: 0749441089 | PDF | 1 MB


* The first book to provide an in-depth analysis of 20 of the world's most famous media brands