Unleashing the Killer App: Digital Strategies for Market Dominance By Larry Downes; Chunka Mui
2000 | 272 Pages | ISBN: 1578512611 | PDF | 46 MB
2000 | 272 Pages | ISBN: 1578512611 | PDF | 46 MB
Offers a progressive guide to transforming your company into a place where killer apps are born. This title identifies the twelve fundamental design principles for building killer apps. It illustrates these principles with classic stories from history and examples from a range of industries that have successfully developed killer apps.