Essentials of Strategic Management: The Quest for Competitive Advantage
ISE eBook Online Access for Essentials of Strategic Management: The Quest for Competitive Advantage
by Gamble, John
English | 2021 | ISBN: 1260261549 | 465 pages | True PDF | 20.18 MB
by Gamble, John
English | 2021 | ISBN: 1260261549 | 465 pages | True PDF | 20.18 MB
Essentials of Strategic Management, 7th Edition by Gamble, Peteraf, and Thompson presents concise, straight-to-the-point discussions, and timely examples, with a writing style that captures student interest. It features 10 chapters with 12 diverse and tightly-linked cases. The content is solidly mainstream and balanced, mirroring both insights of academic thought and real-world strategic management. For years, strategy instructors have been shifting from purely text and cases to a text-cases-simulation course structure. Two widely used online competitive strategy simulations, The Business Strategy Game (BSG) and GLO-BUS, are optional companions. Both simulations are closely linked to the content.